“If woke and mediocre would be given a medal this would win. IMDb does still permit the early user reviews, but was forced to remove negative comments for Eternals to stop the ongoing review bombing of the film. Rotten Tomatoes does not permit user reviews prior to a film’s opening date to prevent the practice. That humanization appeared too much for some IMDb users who decided to “review bomb” the film, the practice of flooding review sites with bogus, often baseless, negative reviews.
'I got to humanize an LGBTQ+ family and show how beautiful they are.' And…I don’t want to sound arrogant, but I feel like Marvel, they were very smart to cast me in it because I got to humanize the hell out of it,' the out, gay actor Sleiman told Out back in September. Many users appear upset the film will feature the Marvel Cinematic Universe's first gay couple, superhero Phastos (Brian Tyree Henry) and his husband Ben (Haaz Sleiman). IMDb was forced to pull negative reviews of Marvel Studios' upcoming title Eternals after the site was filled with comments panning the Chloé Zhao-directed, inclusive superhero film (which hasn't even been released yet). IMDB Forced to Remove “Review Bomb” Comments for ‘Eternals’